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^{TAMPAX SAVED MY VIBE}

^{Client: Tampax

Channels: TVC / Digital OOH / Social / Cinema / Influencer

Challenge: Encourage Gen Z women to choose Tampax over pads for more than just active moments.}

^{Solution:

We reimagined an iconic disco track (that had been getting some serious airtime on TikTok) to demonstrate that Tampax can save your vibe on all sorts of occasions.}
^{Results:

Massive boost in sales with the campaign subsequently adopted across Europe. Hugely increased product consideration among the hard-to-reach target demographic.}

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WEAR IT LOUD

^{Client: The Rolling Stones

Channels: Pre-launch campaign in Cannes
Launch campaign UK & Germany - Print/Instore/Online/Social

Challenge: To create a high-end brand for The Rolling Stones first-ever fragrance launch, linking closely to the brand but avoiding the common trap of just using the famous tongue emblem.}

^{Solution: We took visual and tonal inspiration from the infamous Beggars Banquet to create “Subversive Scents”, a fragrance brand that encapsulates the rebellious rock 'n' roll spirit of The Stones in their prime.

Results: A critical and commercial success, the initial limited edition run sold out online and at the Carnaby Street store in hours. The range has now been picked up by major retailers like Debenhams, Wallis and The Perfume Shop. It has been widely praised on perfume blogs and rates 4.7/5 on Amazon.}

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^{^{BIG MOUTH}
Client: Virgin Media

Channels: TV / Radio / Social

Challenge: Give an unmistakable shout-out to Virgin Media’s superior broadband speeds.}

^{Solution: We enlisted the lighting-fast voice of UK Garage legend MC Neat, laid down some banging rhymes and rolled out his big mouth, big speed energy across TV, radio and social.}

20” TVC

THE MAKING OF THE TVC - LIP SYNCED TO MC NEAT

30” RADIO...With the ultrafast tees n cees.

INSTORE POSTER

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^{LA PERFECTION

AU MASCULIN}

^{Client: Gillette France

Channels: Press / Social / TVC

Challenge: Leverage Gillette’s position as Official Partner of the 2024 Paris Olympics to gain brand love in the French market.}

^{Solution: A beautifully simple press ad that ran on the back cover of France's premium sports magazine "L'Équipe" for the duration of the Games. Accompanied by successful social and TVC campaigns starring French captain Kevin Mayer.

Results: Longlisted for Epica and Eurobest awards.}

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^{12 GIGS FOR 12 KIDS}

^{Client: O2

Channels: Social / OOH / Experiential

Challenges: Build online brand love for O2, promote War Child’s vital work, drive donations and sell out all 12 BRITs Week gigs.

Solution: We asked all 12 BRITs Week artists to dedicate their gig to a particular child, whose story was then brought to life in an animated film. These were shared on O2’s YouTube and Instagram feeds and reposted by each artist. Each child’s story was played on stage before their paired artist’s gig and was further communicated by posters, digital screens and the artist themselves, bridging the gap between the joyfulness of the occasion and the seriousness of the cause.}

^{Results: The most successful War Child BRITs Week ever with organic shares from The 1975, Jess Glynne, Enter Shikari, Anne Marie, Tom O’Dell, Idles, Mable, You Me At Six, Bring Me The Horizon, Tom Walker and Frank Turner. Without any paid social media behind the posts, the content earned 797,528 views, engagement doubled compared to the previous year, donations rose by 15% and the link between O2 and War Child was made clear, with 105,000 people now seeing O2 as ‘a brand that does social good’.}

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