OH. MY. GLAZE.


Client: Kripsy Kreme

Channels: 
OOH /Digital / Social/ Experiential


Challenge:
Get people flooding back to recently reopened Krispy Kreme stores after Covid.

Solution:
We got mouths watering by focussing on the most jaw-dropping and inimitable quality of a Krispy Kreme: The Glaze. 


From glazed expressions of post-doughnut bliss to screen-lickable visuals, we reminded people of the pleasures awaiting them in store.

Oh. My. Glaze!










Special build OOH:
glaze tank with freshly baked doughnuts